Clive Steeper and Sue Stockdale – published by Hodder

Risk is all around us, and impacts us in many different ways. Typically, people assess risk based on their perception of the number of options they have, the outcomes they value and what they believe will happen.
Clive Steeper and Sue Stockdale, explore the nature of risk from a variety of perspectives including how risk impacts on business and wider society, as well as how risk is likely to influence global trends in the future. They also outline the importance of understanding personality and human behaviour, and how this contributes to how people assess risk and make decisions. This accessible and readable book will appeal to both students and general readers, giving a fascinating introduction to the subject of risk — and what matters most within it.
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